What is HubSpot Feed Fetcher?
HubSpot Feed Fetcher is a fetcher operated by HubSpot. You can set up Agent Analytics to see when HubSpot Feed Fetcher visits your website.
Overview
| Operated By | HubSpot |
| Expected To Follow Robots.txt | No |
| Insights Last Updated | September 14, 2026 |
Do you operate this agent? Contact us to suggest an update.
Category
Expected Behavior
HubSpot Feed Fetcher usually makes a single request within seconds of a URL being shared, without crawling further. Traffic rises and falls with sharing activity, so a widely circulated link can produce a sharp burst of fetches.
How To Block HubSpot Feed Fetcher With Robots.txt
Add this rule to your robots.txt file to request that HubSpot Feed Fetcher not access your website, or use Automatic Robots.txt to request the same of all fetchers at once. You can customize which pages are blocked by swapping out / for a different path.
User-agent: HubSpot Feed Fetcher # https://knownagents.com/agents/hubspot-feed-fetcher
Disallow: /Insights for HubSpot Feed Fetcher
As of September 14, 2026, this data reflects agent visits measured across thousands of websites using Agent Analytics, combined with daily scans of the top 1000 websites and their robots.txt files.
Robots.txt Blocked Percentage
Country of Origin
Robots.txt Blocking Trend
6% of top websites block HubSpot Feed Fetcher in their robots.txts.
Overall Fetcher Traffic
1.7% of all web traffic came from fetchers.
Frequently Asked Questions
Should I Block HubSpot Feed Fetcher?
Usually not. Blocking HubSpot Feed Fetcher may leave shared links without a title or image, making them less inviting to click. If it begins fetching at unexpected volume, try rate limiting before blocking it outright. For context, 6% of the top websites we track currently have robots.txt rules for HubSpot Feed Fetcher.
Does HubSpot Feed Fetcher Follow Robots.txt Rules?
No. HubSpot Feed Fetcher is not expected to follow robots.txt rules, so a disallow rule only communicates your preference. Enforce the block with firewall or server rules, then use Agent Analytics to verify that its requests stop.
Does HubSpot Feed Fetcher Access Private Content?
No. HubSpot Feed Fetcher has no credentials and should access only the public URL and assets needed for a preview. It does not continue through the rest of your site.
How Can I Tell if HubSpot Feed Fetcher Is Visiting My Website?
Agent Analytics tracks HubSpot Feed Fetcher visits in real time. You can also check your server logs for requests whose user-agent string contains "HubSpot Feed Fetcher". Look for a page and its preview assets being requested without follow-up navigation. Because HubSpot Feed Fetcher does not publish a verification method, any client can claim its identity and a log match is only a clue.
Why Is HubSpot Feed Fetcher Visiting My Website?
Someone shared a link to your page. HubSpot Feed Fetcher fetched it to build a preview card, and each new share may trigger another request. A spike often means your content is circulating more widely.